"B" is for Behind-the-Scenes. Before the Mainstream. Beyond the Expected.
And that's just the start.
It was 2023 when B Side originated and it was when we really began to pay attention to the ever-growing and ever-evolving change of scenery for the small-business owner (aka: solopreneurs.)
Small businesses are led by leaders, influencers, visionaries. And yet there are three stages to any business:
Ideation
Activation
Implementation
And not every Ideator, Visionary, Influencer is equipped to Activate and Implement.
Plus, influencers and leaders today are required to adapt to ever-increasing-changes in our environments.
B Side is truly a "sprout" that came from Meghan studying the Game B concept and realizing that all of US must work together. At its heartbeat, we're basically an Indie-Alt-Disco-Punk company -- studying and encouraging the future of business, teams, leaders, and communities amongst mergers, acquisitions and tech-takeovers
The best way to predict the future is to create it.
- Abe Lincoln AND Peter Drucker
The leaders of tomorrow are the leaders of TODAY. And these leaders are being invited to both learn & create new paradigms. Meghan believes with observation, reflection and connection, entrepreneurs can grow sustainably into the future -- creating communities of like-minded individuals who gather both in person and online with shared vision and values.
So B Side Co was born to work with leaders and teams who are facing IN-BETWEEN SPACES, EMERGING OPPORTUNITIES and facing FUTURE THINKING head-on.
B Side Co uses the time we work together to riff, connect, iterate, implement, execute and repeat as often as needed, so your published products, services and offerings are something you're proud of and know can carry you into the future well.